The top takeaway from this course is having a basic understanding of the research method – participant observation. Different from the structured observation, the participant observation requires observers to get involved in the process and make judgement and evaluation as objective as possible. In my perspective, it is truly difficult to be fair and objective when I am trying to make a personal judgement. The solution to this problem is to design the mystery shopping form in an objective way. Most questions in the shopping form should be ‘yes or no’ questions and nothing about the feelings of the observers.
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This winter, twelve GWU students, two faculty members, and one chaperone toured Cuba for ten days… leaving with rum, cigars, and the memori...
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Casa Kiki is a Casa Particular located in Cienfuegos, Cuba. But, without knowing that you were in a rural part of a formerly...
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On January 6 th , 2018, as part of the “Customer Experience Analysis in Cuba” course with The George Washington University (GWU), our gro...
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Sounds too good to be true, doesn’t it? Obviously, I jumped at the opportunity to go and study hospitality and tourism in such a beautifu...
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Hola Cuba! My Lessons Learned by Ayla Coles Get out of your comfort zone and get into the world. As someone who was born and rais...
Monday, February 5, 2018
TAKEAWAYS FROM CUBA COURSE
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